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EDUCATIONAL AND MARKET DEVELOPMENT MISSION

SIAL, Paris

October 17-21, 2010


 

Dear Exporter:

 

We are pleased to invite you to participate in an Outgoing Mission to SIAL, Paris.  Held biennially, SIAL is one of the world’s largest food products exhibition. The event attracts importers and distributors not only from the European Union but also from the rest of Europe, the Middle East, Africa and Asia.  SIAL 2008 welcomed 5,500 exhibitors from five continents and attracted over 147,500 trade visitors from 185 countries. Participation in this event is an excellent opportunity for you to showcase your products or to learn more about the market and assess opportunities.

 

CFEA is offering two levels of participation for Canadian companies:

 

Option 1:  Visit the Market

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Learn more about the market

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Assess opportunities

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Identify how to meet consumer needs

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Analyze challenges and opportunities

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Identify possible market entry strategies

Option 1 Participation Fee: CDN $900 per participant (includes access to Canada pavilion lounge) or $650 per participant (without access to Canada pavilion lounge)

 

Option 2: Exhibit in the Canada Pavilion as part of the CFEA section (see Option 2 eligibility below)

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Choose from 2 booth sizes being offered at cost shared prices

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Benefit from the many advantages of exhibiting within the Canada Pavilion

Option 2 Participation Fee:  9m˛ booth - $5,750 or 4.5 m˛ half booth - $3,200

 

Register online for the Sial program at https://www.cfea.com/events/sial2010form.htm or download the registration form at http://www.cfea.com/events/sialform2010.pdf 

 

Suitable products include, but are not limited to:

*Consumer ready products

*Sauces and condiments

*Health and wellness products

*Berries

*Flax, soy, pulses

*Special crops

 

Option 2 Eligibility: The applicant will ensure that all exhibit materials and products are manufactured, marked and labelled under the name of a Canadian firm and have a minimum Canadian content of 50% based on factory price.

 

Additional benefits of participating through CFEA:

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Receive cost sharing reimbursement for travel expenses and a per diem to help cover cost of accommodation, etc. (see details below)

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Have the flexibility to make flight arrangements that meet your needs

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Network with other Canadian companies and Embassy / Consulate staff

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Attend Embassy hosted reception

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Exhibitors save on booth space and sample shipping costs

 

Reimbursement Details: Upon completion of the program you will be reimbursed as follows: 50% of an economy class airfare based on a maximum of $1600 ticket, a per diem of CDN $200 per day up to a maximum of 7 days, and up to 50% of the cost of sample shipments, if budgets allow.  A 5% management fee will be deducted from your reimbursement to help cover CFEA administrative expenses.

 

We urge you to submit your application and payment early as space is limited and booth allocation will be determined on a first come, first served basis according to the order applications and payments are received.

 

If you have any questions please do not hesitate to contact:

Susan Powell – Tel: (416) 445-3747/1-888-227-8848, Email: susanp@cfea.com

Rebbecca Powell – Tel: (416) 510-8024 x 2286, Email: rebbeccap@cfea.com

 

Program funded in part by Agriculture & Agri-Food Canada through the AgriMarketing program

 

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