Winter Fancy Food Show

January 13-15, 2019

San Francisco, CA

The Canadian Food Exporters Association would like to invite you to participate in the Winter Fancy Food Show taking place at the Moscone Center in San Francisco from January 13-15, 2019.

The Fancy Food Shows are the largest specialty food industry trade events in North America, and the premier showcase for industry innovation. Each year 20,000  specialty food professionals visit the winter edition to see  over 1,400 exhibitors from over 23 countries. Exhibiting at this show is the most convenient and cost-effective way to connect with buyers from every major food/beverage buying channel in the US and abroad.

You can learn more about this show at

The cost to participate with the CFEA is CDN $4,407.00 for members and CDN $8,814.00 for non-members for a 10×10 booth space. The booth will be furnished with a hardwall design with name sign,  Canada logo, lighting & carpeting. It will also include  2-6ft draped tables, 2 chairs, and 1 wastebasket.

For the winter show, the CFEA space is located on the member’s side so in order for you to exhibit in our section, you will need to be a member of the Specialty Food Association. If you are not one of their members, you can learn more about membership at this link.

To register for a spot in our area please visit

Note: If you are not a CFEA member and would like to access the member rate, you can apply online for membership at and pay the annual fee of CDN $565.00. Only companies producing products in Canada are eligible for membership and participation in our events.

Benefits of participating with the CFEA:

  • Reduction in your space, travel and shipping costs (for CFEA members only)
  • Full service event coordination and dedicated onsite assistance through the CFEA
  • Opportunity to showcase your products to US buyers
  • Network with other Canadian companies and Embassy/Consulate Staff

Travel/Shipment Reimbursement Details (for CFEA members only): upon completion of the event, you will be provided with a claim form to apply for the reimbursement of your travel and shipping expenses. The reimbursement will consist of 50% of an economy class airfare up to a maximum reimbursement of CDN $300.00 each (maximum 2 per company), a per diem of CDN $212.50 per day up to a maximum of 5 days (maximum 2 per company) and a partial reimbursement of your sample shipment expenses (up to a maximum of $250.00).

It is important to keep the following documentation for the claim process: a copy of your airline itinerary that shows the travel dates and price paid for the ticket, boarding passes, and a shipment invoice. You will also be required to provide proof of payment (credit card statement or cancelled cheques) for all expenses. Cash payments are not permitted. NOTE: If you fly premium economy or business you will be expected to provide an economy ticket mock up along with the paid ticket and the reimbursement will be based on whichever is lower.

If you have any questions, please do not hesitate to contact us. We look forward to working with you!

Funding for this program is provided by
Agriculture and Agri-Food Canada’s
AgriMarketing Program: National Industry Association Component