NEWS: Canada Brand Industry Launch

Registration to become a Canada Brand member is now open to the public using the following link. You will also be required to have a GCKey, if you don’t have one you can register for one at this link (look at right side of page).

The refreshed program is designed to give Canadian agriculture and agri-food exporters digitally optimized tools to help differentiate Canadian food products from international competitors. Canada Brand is open to all export-ready, registered Canadian businesses that have a role in producing, promoting or supporting Canadian agriculture, food or seafood products.

Program members will gain exclusive and free access to new digitally enhanced tools, including:

  • A new logo, modernized graphics and branded taglines;
  • And a revamped marketing toolbox for Canada Brand members, with:
    • video content
    • animated core graphics
    • branded GIFs and digital stickers
    • refreshed marketing messaging
    • a revitalized photo library and
    • many other branded templates to assist with international marketing efforts.

If you have any questions or encounter any issues during the registration process, please send an email to aafc.marque-canada-brand.aac@agr.gc.ca