Events

We are inviting Canadian specialty food and beverage companies to exhibit with us at the inaugural Winter FancyFaire taking place in San Diego, CA from January 11-13, 2026.

Winter FancyFaire plans to be more than just an event in an exhibition hall. with intimate tasting tables, networking opportunities in San Diego’s Italian mercado, and chances to connect, discover, and sample in both traditional and progressive settings.

The cost to participate in a 10×10 booth is CDN $7,800.00. The Canada branded designed stand will include structure, carpet with under padding, lighting, one flag logo, one counter 40″, three shelves, one table 30”, two chairs and one wastebasket.

Exhibiting on your own in a pipe and drape booth is the same cost but you get more with us such as:

• Canada branded stand with upgraded furniture.
• Reduction in cost for additional booth elements, travel and shipment of samples (CFEA member benefit).
• Full-service event coordination.

Booth graphics are a separate charge. If you exhibited at the winter show 2025 or at PLMA 2024/2025 and produced graphics with our builder you may have the option to reuse your graphics, if they are still viable.

If you have any questions, please do not hesitate to contact us. We look forward to working with you!

CFEA Membership: While membership is not a prerequisite for exhibiting at this show, funding for additional elements is exclusively available to members. Therefore, if you wish to access this funding, you may consider becoming a member at https://www.cfea.com/exporter-membership-application/

Cancellation Policy: Cancellations will only be permitted if a replacement can be found to take the space. In the event a replacement can be found a $750.00 cancellation fee will be deducted from your refund.

Event Funding (CFEA members):

In addition to receiving booth costs funded (already applied), CFEA members receive additional booth elements (electricity, material handling, etc) at 50% as well as reimbursements for the following items:

Airfare: 50% reimbursement of economy airline tickets (maximum 2 per company)

Per Diems: a per diem of $237.50 per day up to 5 days (maximum 2 people per company)

Shipment: 50% reimbursement of the cost to ship samples & marketing materials to the show

We reserve the right to limit the maximum reimbursement if the airline tickets and shipment costs exceed our budget.

Funding for this program is provided by
Agriculture and Agri-Food Canada’s /Agriculture et Agroalimentaire Canada
AgriMarketing Program / Programme Agri-marketing